Earlier this year, we relaunched ACRA's CRM Industry Salary Survey after a 6-year hiatus. We are thrilled to share with you that the summary report of the results is now available!

The survey has maintained a primary focus on patterns of annual sales, business practices, and wage and benefit packages, helping you understand where your firm measures up compared to others. The independently collected and analyzed results provide essential longitudinal information on the state of the CRM industry. These data help substantiate industry trends over the long term, and no other organization collects this information specifically for CRM.

Based on member feedback, we have enhanced the summary report by including regional data. The CRM industry can vary widely depending on what part of the country you work in, and our report now provides you with benchmarking statistics specific to your region on certain questions.

The comprehensive, 129-page report is only available to ACRA members*. Get your copy on the ACRA site now!

Get Your Salary Survey Report Now

This year's ACRA conference in Spokane will include a special session on the salary survey results. During this session, we will provide additional analysis and insights supplemental to the summary report. If you have questions about the report, add them in the comments below for consideration for this session.

*One exception: non-members who completed the 2019 survey are eligible to receive a copy of the summary report.